Sticky toffee pudding and other NHS jargon

There was an article on the BBC News website this morning about the use of jargon in the NHS.  The Plain English Campaign (PEC) suggests that the NHS is deliberately using confusing jargon to prevent the public from understanding what is going on in the public service. I will say up front that I have… Continue reading Sticky toffee pudding and other NHS jargon

The wonderful world of colour (part 2)

This is the second part of my post about colour and the psychology of colour: if you missed it, the first part is here. Choosing a corporate colour (or colours) When choosing a corporate colours, a company will generally choose something that matches their business type and aims, or at least something that conveys the… Continue reading The wonderful world of colour (part 2)

What’s the difference between a cat and a comma?

Most people will by now have seen the story about a debated Oxford comma that won a group of Maine delivery drivers the right to overtime payments. (An Oxford or serial comma is the one used before the words “and” or “or” in a list of three or more things. Some people argue that it… Continue reading What’s the difference between a cat and a comma?