The website justtraveling.com have compiled the above intriguing map showing the brand colours and slogans used by national tourism boards across the world: the original, interactive version is here, and is well worth a look. While the choices of brand colour are certainly intriguing, varying as they do from the logical (Canada goes for the… Continue reading A world of slogans
At work this week an email was sent to myself and a colleague which read: It would be great if you could chase this contractor report Daniel through the college As I wrote in my post on the subject of the Oxford comma, the purpose of punctuation is help your reader, and if it doesn’t… Continue reading On commas
There was an article on the BBC News website this morning about the use of jargon in the NHS. The Plain English Campaign (PEC) suggests that the NHS is deliberately using confusing jargon to prevent the public from understanding what is going on in the public service. I will say up front that I have… Continue reading Sticky toffee pudding and other NHS jargon
No, not that sort of colourful language. (Although – did you know that random typographical symbols to indicate swearing without actually swearing has a name? It’s called a ‘grawlix’. Thanks to the estimable (and entertainingly foul-mouthed) Strong Language blog for that little gem.) This is more of an annex to my two-part post on the… Continue reading Colourful language
This is the second part of my post about colour and the psychology of colour: if you missed it, the first part is here. Choosing a corporate colour (or colours) When choosing a corporate colours, a company will generally choose something that matches their business type and aims, or at least something that conveys the… Continue reading The wonderful world of colour (part 2)
Most people will by now have seen the story about a debated Oxford comma that won a group of Maine delivery drivers the right to overtime payments. (An Oxford or serial comma is the one used before the words “and” or “or” in a list of three or more things. Some people argue that it… Continue reading What’s the difference between a cat and a comma?
I have been spending a lot of time recently thinking about colour, and particularly the psychology of colour, which is the study of how different colours make people feel and act differently. Admittedly this sounds like a lot of ‘woo’ but is apparently true.* I have spent so much time thinking about this, in fact,… Continue reading The wonderful world of colour (part 1)